Who gets it right?
January 13, 2016
In 2015, I visited a lot of successful papers
By Kevin Slimp
Software ReviewI’ve been training and advising newspapers for 21 years, ever since Larry Smith asked me to come look over his operation in LaFollette, TN, in 1994. I worked with more than 100 papers in my travels this year, not counting the thousands of papers that attended conferences and training events I’ve led.
I asked subscribers: “What are your biggest pet peeves concerning your newspaper?”
By a large margin, “Not enough local content” took the prize. A full 38 percent of newspaper subscribers answered that lack of local content was their biggest pet peeve.
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In retrospect, I love the e-mail subject line: “Dead at deadline.”
The e-mail came to me at 6:15 on a recent evening, just as I was getting ready to take my two teenagers out for dinner.
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