Texas Press Association is co-sponsoring a revenue conference with the Inland Press Association and The Blinder Group, enabling TPA members to attend the April 26-27 event in Austin at a lower rate.
The event, billed as “THE Revenue Conference,” will be held at the headquarters of the Austin American Statesman, featuring a program about selling every product, platform and service a newspaper might offer: Print, web and mobile space, social media, digital services, digital video and OTT production, native content, events, niche publications, contests, quizzes and all manner of promotions.
TPA members may attend the conference for the rate of $425 rather than the $595 non-member fee.
“This is a chance, maybe the last chance, to meet at a newspaper-specific conference, whether you’re in a big or small marker, whether you’re a weekly or a daily,” Mike Blinder said. While growing revenue from digital will be an important part of the conference, he said the program also focuses on the continuing money-making power of print newspapers.
Speakers for the 12 sessions include Blinder, president and founder, The Blinder Group; Sara Droke, director, Amplified 408, WPSD-TV, Paxton Media Group; Paul Camp, president, Content That Works; Zach Ahrens, president and publisher, The Topeka Capital-Journal; Becky Bjork, advertising director, Sierra Vista Herald & Bisbee Review, Wick Communications; Joe Leong, VP and chief revenue officer, Albuquerque Journal; Bob Kellagher, senior associate, Blinder Group
Group Multimedia Media Sales Specialists; Matt Coen, co-Founder and president, Second Street; Vince Coultis, training and development consultant, Propel Coaching and Consulting LLC; Blake Pollard, head of revenue and business development, Calkins Digital; Bill Nagel, VP, shared audience, Print; Mike Martoccia, director of digital revenue, BH Media Group; Patti Minglin, founder/CEO, Go Girl Communications; Ann Poe, VP, shared audience, digital, Cox Media Group Newspapers; Christian Priskos, digital director for Copperfield Digital Services (CDS), Copperfield Publishing; Dennis Sheely, director, sales & marketing, Digital First Media NorCal Community group; Scott Pompe, VP, advertising, Austin American-Statesman; and Laura Burke Shaw, GM, Suburban Life Media & Kane County (Ill.) Chronicle, Shaw Media.
Registration fee is $425 for TPA members - $295 for a second person attending from the same newspaper or member company. Hotel accommodations are arranged with the Radisson Hotel & Suites Austin Downtown, 111 East Cesar Chavez St., 1st Street and Congress Ave. in Austin. For assistance with accommodations, contact Karla Zander, Inland Press Association’s manager of research and member services at firstname.lastname@example.org or 847-795-0380.