Newsletter

Into the Issues

At The Rural Blog we watch events and issues, but also trends and ideas in rural America – especially those that offer opportunities for localizing stories. We’ve had several examples lately.

TPA members invited to join Pulse America shopping survey

Texas Press Association members have an opportunity to get updated consumer survey statistics for their sales presentations through participation in Pulse Research’s national purchasing survey.

Pulse Research conducts the survey twice each year to compile statistics about consumers’ shopping plans – with results spanning more than 500 business types and more than 1,000 products and services. The current survey is under way through the first week of January.

The power of 'just the right word'

One item that distinguishes professional magicians from amateurs is the use of scripts. This is not to say that the professional will always recite – word for word – the same thing in each performance; however, the professional will always know what he or she is going to say.

The professional, whether a magician or a writer, will economize where possible and augment where necessary, and will know the appropriate time to do either.

Open Meetings Act requires citing of exception allowing closed session

Q: Our city clerk puts a boilerplate notice at the bottom of city council meeting agendas, notifying the public that the council may go into executive session under any of a number of exceptions allowing it under the Texas Open Meetings Act. The problem is, this council has a habit of going into executive session without stating exactly which TOMA exception they are using. I don’t think a reporter or anyone else should have to sit there for hours, wondering what council members are talking behind closed doors. Can you send something that fits a scenario like that?

Don’t gild the lily

The cliché “gild the lily” is a misquotation of a line from Shakespeare: “To gild refined gold, to paint the lily … is wasteful and ridiculous excess.” Correctly quoted or not, this common phrase refers to the unnecessary practice of embellishing something which doesn’t need embellishing.

Oct. 1 is deadline to file PS Form 3526, Statement of Ownership, Management, and Circulation

The deadline for filing your Statement of Ownership, Management, and Circulation (PS Form 3526) with the U.S. Postal Service is Oct. 1 of each year. In addition, the statement must be published during the month of October.

The filing and publication of this form is a requirement for maintaining periodicals mailing privileges. Dailies must publish a completed copy of this form in their newspaper by Oct. 10, and non-dailies by October 31.

USPS revised PS form 3526 in 2014. The proper form to use has a July 2014 date at the very bottom of the form.