Newsletter

Texas newspapers champion local news coverage

On Aug. 16, hundreds of newspapers across the country responded to a call for editorials emphasizing the role of a free press the country's history as a democracy and reminding readers that journalists are not the enemy of the people.
This was a significant point for the editorial boards of local, community newspapers, who took the opportunity to point out the important work their staffs do. 
Here are some excerpts from some of the editorials published by Texas newspapers on Aug. 16.

File PS Form 3526, Statement of Ownership by Sept. 30

Members are reminded PS Form 3526, Statement of Ownership, Management, and Circulation, must be filed by Sept. 30 with the post office where newspapers are mailed.
In addition, the statement must be published during the month of October.
The filing and publication of this form is a requirement for maintaining periodicals mailing privileges. Dailies must publish a completed copy of this form in their newspaper by Oct. 10, and non-dailies by Oct. 31. 

A new look at an old sales technique

Carla has been selling advertising for many years. She has researched and tried a variety of techniques to answer objections. “Just about everybody knows the Feel-Felt-Found formula,” she said. “When a prospect makes an objection – about price, for example – the response is, ‘I understand how you feel. Many others have felt the same way. Then they found that our paper offers good value for their investment.’ 

By John Foust, Raleigh, NC

Members urged to keep fighting costly tariffs on newsprint

On July 17, the International Trade Commission will hear testimony on the preliminary newsprint tariffs imposed in January and March on Canadian newsprint.
TPA and other members of a national coalition have been lobbying members of Congress to testify against making the tariffs permanent.
Newspapers have already seen production price increases of up to 30 percent and promises of higher prices to come. Advertisers who rely on inserts are also seeing production increases, which is expected to lead to a loss of income for newspapers. 

USPS privatization proposed in Administration's government reform plan

A government reform plan released by the Trump Administration proposes privatizing the US Postal Service and suggests a privately held postal service would reduce delivery days per week to “central locations” instead of individual street addresses. 
On April 12, President Trump ordered the creation of a task force to study the US Postal Service and make recommendations for improvements to the current system. A report is expected on Aug. 10.  

2018 Texas BNC award logo available now

The 2018 Texas Better Newspaper Contest winners' logo is available for download now.
Each year, a special Texas Press Association member logo identifying newspapers as winners in the annual contest is distributed by the state organization.
To download the 2018 logo, click here.
Contest winners were announced Saturday, June 23, at the awards brunch concluding the final TPA Summer Leadership Conference in Montgomery.

Register now for TPA Summer Leadership Retreat

Learning, celebrating, commemorating and winning are all on the agenda for Texas Press Association’s final Summer Leadership Retreat June 21-23 at La Torretta Lake Resort and Spa on Lake Conroe in Montgomery.
The event features speakers, member-led group discussions, a legislative update, the annual Golden 50 Award and the Texas Better Newspaper Contest awards brunch. 
Registration forms are available online at www.texaspress.com.