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Paradigm Shift: Shoppers Waiting ‘Til Payday
According to Independent Retailer Magazine, merchants must rethink their marketing as shopping patterns change.
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The Hazards of Hyperlocal
American Journalism Review: The hyperlocal news path is littered with false starts and failures -- not for the faint of heart.
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Yahoo Revs Up Its Local Content Efforts
Local news is coming to Yahoo according to paidcontent.org. The Internet search company is hiring local editors in major cities across the country and soliciting contributions from the pool of freelancers from Associated Content, which it purchased this spring.
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10 Things You Can Do to Keep a Customer Today
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How Technology Is Renewing Attention to Long-form Journalism
Mallary Jean Tenore describes how apps such as Read It Later are being used to spend time with long articles "offline."
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325.6 Million Phones Sold in Second Quarter of 2010: Android Overtook iPhone Worldwide
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Palo Pinto County Star served its market for more than a century
Mark Engebretson, editor of the Lake Country Sun, found this story about The Palo Pinto County Star. The picture is of the newspaper’s founder, J.C. Son, with his Cincinnati hand press which can be seen on display in the Palo Pinto Old Jail Museum.
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Deals showcase newspaper marketing clout
Allen D. Mudder (Reflections of a Newsosaur) describes a marketing idea that the San Diego Union Tribune used to knit together the paper, readers, local businesses and social networking.
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When advertisers say your publication doesn't work, it s a trap
James Lorenzen of Inland Press takes on the sales objection: “Your publication doesn‟t work for me.”
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Community journalism alive and well, thanks to Schieffer Schoo
From TCU THIS WEEK: The Texas Center for Community Journalism is less than two years old, but already it has established itself among the national leaders in the still-healthy field of community journalism.
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Bulwer-Lytton winners posted
This fiction contest recognizes the opening sentence to the worst of all possible novels. Here's the runner up in detective fiction: As Holmes, who had a nose for danger, quietly fingered the bloody knife and eyed the various body parts strewn along the dark, deserted highway, he placed his ear to the ground and, with his heart in his throat, silently mouthed to his companion, “Arm yourself, Watson, there is an evil hand afoot ahead.
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Public Press started online, now turns to print
As reported in the San Francisco Chronicle, the San Francisco Public Press will do something that few Web-based news outlets have done before: go to print.
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Hometown Journalism: The Dynamics of a Community Newspaper
Nebraska survey shows community journalism alive and well.
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PC vs. Mac: The Straight Scoop
Harry McCracken of FoxNews.com compares PCs and Macs -- he concludes: "Me, I'm cheerfully agnostic: I recommend both Windows PCs and Macs all the time."
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WSJ iPad Numbers Are Looking Good
Columbia Journalism Review writes about the Wall Street Journal's success in selling subscriptions to iPad users.
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Newspapers' Web Traffic on the Rise
MediaWeek.com reports the latest survey results for the top 25 markets.
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Community Newspapers Are A Growing and Vital Industry
The Farmingdale Observer describes New York Press Association's “Told Ya” campaign.
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Five Years Later, The Huffington Post (And Online Media) Are Coming Of Age
Henry Blodget of BusinessInsider.com checks the temperature of one of the nation's leading news sites.
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Texas Tribune - Six Month Stats
The online newssite, The Texas Tribune, reflects on what has been learned in the first few months of operation.
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Rising Circ Value? Study Finds More People Reading Each Newspaper Copy
According to an article in E&P, the pass along rate has increased to 3.3.
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